Key Takeaways:
- Milestone Anniversary: Priva marks its 65th anniversary, celebrating decades of advancements in process automation for controlled environment agriculture, institutional buildings, and indoor farming.
- Historical Highlights: The company’s journey includes the inception of its first process computer in horticulture, climate control solutions in building automation, and expansion into indoor growing.
- Participation in GreenTech 2024: Priva will unveil its latest innovations, including Priva ECO, Priva One, and Priva PIM, at GreenTech 2024 in Amsterdam.
- Innovative Solutions: Priva ECO optimizes greenhouse energy costs, Priva One integrates predictive cultivation, and Priva PIM ensures precision irrigation for optimal crop growth.
- Commitment to Sustainability: These solutions emphasize Priva’s dedication to sustainability and efficiency in agricultural and environmental practices.
Priva, the world’s leading company in process automation solutions for controlled environment agriculture, institutional buildings, and indoor farming, celebrates its 65th anniversary. Since 1959, Priva’s mission has been to create a climate for growth, contributing to sustainable living for a growing and urbanizing world population. This milestone anniversary is an opportunity for Priva to reflect on the pivotal moments that have shaped its history and look forward to future innovations.
Celebrating Historical Milestones
Priva’s journey began with the inception of its first process computer in horticulture. Over the years, the company expanded its expertise with the pioneering introduction of climate control solutions in the building automation industry 40 years ago. Ten years ago, Priva further extended its reach into the indoor growing market, gaining recognition as the Experts’ Choice among growers, partners, facility managers, suppliers, and developers.
Unveiling Innovations at GreenTech 2024
To commemorate its anniversary and showcase its ongoing commitment to innovation, Priva will participate in GreenTech 2024 in Amsterdam from June 11-13, 2024. During the event, Priva will unveil its latest groundbreaking solutions designed to address the evolving needs of the horticulture industry.
Priva ECO: Optimizing Greenhouse Energy Costs
Energy costs are a significant concern for greenhouse operations, with price fluctuations, weather uncertainties, and sustainability demands posing continuous challenges. Priva introduces the Priva ECO (Energy Cost Optimizer), a revolutionary solution using Digital Twin technology and Machine Learning to optimize energy costs in greenhouses. The Digital Twin creates a virtual copy of the greenhouse, mapping installations and grid connections, and recording data related to energy contracts and prices. By simulating energy scenarios, Priva ECO identifies the most cost-effective energy sources, reducing operational costs from day one and ensuring efficient energy use.
Priva One: Integrated Solution for Predictive and Scalable Cultivation
The horticulture industry is transitioning towards predictive growing, necessitating advanced tools for optimal climate management. Priva One offers an ultimate integration platform, providing growers with insights into crop performance and necessary actions. Ideal for large-scale vegetable and strawberry cultivation, Priva One integrates solutions from partners like Blue Radix, IUNU, and Source.ag, offering real-time insights, 24/7 greenhouse control, and labor management. This comprehensive tool aids growers in planning energy use, labor schedules, and crop yields, making it the Experts’ Choice for predictive and scalable cultivation.
Priva PIM: Precision Irrigation Management
Optimal crop growth relies on precise water and nutrient management. Priva PIM (Precision Irrigation Management) offers real-time data on water uptake, drainage, nutrient content (EC), and acidity (pH). By continuously measuring these parameters, Priva PIM ensures accurate automated irrigation, minimizing water evaporation and optimizing water and nutrient usage. This system not only reduces water and fertilizer costs but also contributes to sustainable water management practices, making it the Experts’ Choice for precision irrigation.
Priva Latest News
Aranet Wireless Sensors Now Fully Integrated with Priva Connext (2023/11/09)
Priva-Aranet’s wireless sensors are fully integrated with the Connext & Compact CC climate computer control software, providing greenhouse producers with advanced monitoring and control capabilities over their growing environments. The sensors allow for precise climate control, real-time data on temperature and humidity levels, and soil moisture monitoring for optimized plant growth. Marcel van der Voort, co-owner of Van Schie, praises the sensors for providing localized information on crop responses to climatic and lighting changes.
Partners With Koidra To Accelerate Autonomous Greenhouses (2023/10/17)
Priva and Koidra, two leaders in greenhouse automation, have partnered up to accelerate the evolution of autonomous greenhouses. This will revolutionize the Controlled Environment Agriculture sector by combining Priva’s climate control systems with Koidra’s intelligent automation software. The partnership offers an unparalleled solution in the market, resulting in increased flexibility, integration, and collaboration for customers in the greenhouse industry.
Extends Partnership With IUNU For AI-Driven Growing (2023/10/05)
Priva and IUNU are expanding their partnership to focus on AI-driven growing for controlled environment agriculture. The collaboration combines its climate control systems with IUNU’s cutting-edge computer vision and AI technology. The goal is to provide growers with flexible oversight and control for profitable and efficient growth. IUNU recently launched the world’s only closed-loop AI system for autonomous growing, and integrating this technology with its climate control systems allows growers to focus on profitability. The company is developing a cloud-based system and comprehensive dashboard that allows growers to integrate third-party solutions easily. Integrating its systems with IUNU’s computer vision system ensures growers have access to robust data connections and innovative technology.
Partners With Blue Radix to Strengthen Alliance for Autonomous Greenhouse Solutions (2023/06/14)
Priva and Blue Radix have recently signed an agreement to provide enhanced services for greenhouse growers worldwide. Their partnership promises robust data connectivity, consistent service, and ongoing improvement of functionalities. The collaboration would guarantee a robust, interconnected solution for all growers using its process computers, enabling them to maximize the potential of their data and optimize operational efficiency.
Partners With Equilibrium Capital For a New Asia Climate-Tech (2022/10/28)
Priva and Equilibrium Capital have partnered to develop a climate management solution for next-generation horticulture in SE Asia. The project will begin in Singapore with a hybrid greenhouse production and climate technology R&D facility to develop integrated solutions suitable for large-scale production in different SE Asia countries facing similar climate conditions. The joint targets are to set a 20% increase in energy productivity per kilo by the end of 2024, and as much as 50% by the end of 2027. This partnership aims to decrease energy use per kilo of crop output and increase the quality and quantity of food production while supporting a sustainable greenhouse operation.
Image provided by Priva
